FCJ-165 Obama Trolling: Memes, Salutes and an Agonistic Politics in the 2012 Presidential Election

Benjamin Burroughs University of Iowa [Abstract] If the 2008 American Presidential election is known for being the first modern Internet campaign, then perhaps the 2012 American election should be known as the first real social media campaign. While social networking was a major part of the 2008 campaign, with users enacting socio-technical linkages primarily between…

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